New Life - A Better Way To 
Protect Tomorrow

A four-year stewardship initiative by Singlife

At Singlife, our mission is to help people protect their tomorrow. But there’s no future to protect if our planet can’t sustain us. That’s why sustainability is a natural extension of what we do. New Life is how we put that belief into action, using art and community activities to inspire Singaporeans to rethink what we consume, what we discard and what we can do to protect our communities and our planet.

At its centre is a monumental sculpture by Portuguese artist Bordalo II, depicting a mother and baby Sumatran orangutan made from discarded materials in Singpapore. Through the sculpture, the New Life Pledge and other public activities, we’re driving the conversion from sustainability awareness into everyday action.

What the Research Tells Us

The Singlife-SGFIN Sustainable Future Index 2026 surveyed 1,500 Singaporeans and PRs on 25 sustainable actions. The findings reveal what drives people to act sustainably, the barriers that stand in their way and how we can turn sustainability awareness into everyday choices.